2025 Gaudí Media Art Hackathon: Nature-Inspired Architectural Fusion

Host: Chung-Ang University | Co-organizers: Chung-Ang University Metaverse Convergence Department; Gaudí Foundation; Originate Institute; SERA Inc.

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Register here

1. Fill out the application form by June 20th, 2025 (11:59 PM KST)
2. You’ll be asked a few short questions about your interests and background
3. Selected participants will be notified by June 25th

Attendee limit: 50 students from Chung Ang University

July 3, 2025
-
July 4, 2025
9:00 AM - Jul 4 at 6:00 PM KST
Chung-Ang University, Seoul Campus Seoul

Nature-Inspired Architectural Fusion for the Cities of Tomorrow

This is not just a tech challenge — it’s a creative design sprint for the next generation of urban thinkers, architects, digital artists, and metaverse builders.

The 2025  Gaudí Media Art Hackathon invites 50 selected students to explore how Gaudí’s revolutionary, nature-inspired design philosophy can be reimagined for today’s digital architecture. Using tools like light, motion, AR, and media facades, you’ll co-create a vision for living buildings — structures that don’t just exist, but respond, evolve, and inspire.

With expert lectures, collaborative teamwork, and international mentorship, you'll be part of a unique 2-day experience merging sustainability, digital expression, and cultural storytelling.

Carlos Canals Roura
President & Chairman
Alex Canals Grau
Head of International Expansion
Sofya Abramchuk
Head of Design

💡What Will You Do?

  • Form a team of 4–5 people with diverse backgrounds
  • Learn from global speakers in architecture, design, and digital media
  • Explore Gaudí’s original design processes
  • Prototype a digital content experience for a building facade
  • Compete for cash prizes and international exposure
  • Present your project to an expert jury

🧠 Who Should Apply?

This event is open to students from Chung Ang University with an interest in:

  • Architecture, Urban Design, or Environmental Studies
  • Digital Media, Game Design, or Animation
  • Engineering, Coding, or Interaction Design
  • Art, Storytelling, or the Metaverse

🗓️ Summary Agenda

DAY 1 — July 3 (Inspiration & Ideation)

  • Morning: Talks from international speakers about Gaudí, digital cities, and nature-inspired design
  • Afternoon: Team formation and concept development
  • Evening: Start building your prototype with mentor guidance

DAY 2 — July 4 (Creation & Presentation)

  • Morning: Finalize and refine your prototype
  • Afternoon: Present your project to the jury
  • Evening: Awards, closing ceremony, and networking

🏆 Prizes & Recognition

  • Grand Prize: 2,000,000 KRW and opportunity to showcase your project on a public media façade in Seoul
  • Excellence Award: 1,000,000 KRW and exhibition opportunity
  • Plus several honorable mentions and online features
  • Top projects may also be considered for international presentations in Dubai or Japan in 2026

✍️ How to Apply

  • Fill out the application form by June 20th, 2025 (11:59 PM KST)
  • You’ll be asked a few short questions about your interests and background
  • Selected participants will be notified by June 25th
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